Is your data telling you an accurate story? Reynolds Consultant Matt davenport shares a simple and practical way to define and understand data usefulness in order to produce good results. Help improve your dealership operations and grow profits by implementing these best practices.
Get the full story >>
How accurate is your customer name file? Could it be costing you money? Dave Close with Reynolds Consulting Services shares the questions you should ask and what processes you can start putting in place to make your name file work for you.
Get the full story >>
Marketing vehicles to your service customers is easier with incentives. In the last issue, Jeff Silverman discussed a simple program to motivate your service employees. This time, he is introducing an incentive plan for your service customers.
Get the full story >>
Set your dealership up for success and learn best practices that can help make your Internet Department more effective. Matt Clark shares with you his ideas to turn Internet leads into showroom prospects.
Get the full story >>