Explore Reynolds Solutions Designed to Drive Your Dealership Forward

Reynolds offers a complete suite of tools to streamline your operation and empower your team, all while enhancing the customer experience. Discover how our integrated solutions can help your dealership save time and money, reduce errors, and increase profitability.

Our Solutions

Spark AI

The industry's only unified AI data layer.
Rey - Powered by Spark AI

Rey: Your New AI Assistant.

Rey brings everything together in one intuitive command centre for smart, fast decision-making.
Woman looking at laptop screen and talking on phone

Appointment AI

Elevate your customer’s scheduling experience and eliminate booking errors.
Salesperson talking on phone at desk inside car dealership

Conversation AI

Leverage AI to transcribe calls, create call summaries, and identify customers who need immediate follow up.
Saleswoman at desk inside dealership, typing on computer

Engagement AI

Leverage AI to engage internet leads via conversational text messages to improve your sales team’s productivity.

Sales and Customer Experience

Tools that help you sell more efficiently, engage customers, and create a seamless experience.
Woman looking at deskit on home computer

deskit™: End-to-End Omni-Channel Sales

A unified digital desking solution that delivers accurate, consistent payments across online, in-store, and F&I to streamline every deal.
Woman in dealership showroom looking at tablet

Gubagoo: Conversations That Matter

A comprehensive messaging platform that connects dealerships with customers across channels, turning conversations into fully funded deals.
Service advisor on phone with focus on desktop screen in background

FOCUS: Redefining Your CRM

An automotive CRM enabled with AI that prioritizes high-value customers and streamlines workflows with real-time insights to drive more profitable deals.

Parts and Service Solutions

Solutions that reduce manual work, improve accuracy, and speed up service operations.
Relo parts deliver robot next to the Relo logo

Relo: Your Automated Parts Runner

Reduce downtime for technicians and streamline your dealership’s service operations with an automated parts runner.
Photo of three people standing inside dealership showroom

KeyTrak®: Manage Keys, Assets, and Personnel

Create a custom key management solution to track your keys, hold employees accountable, and get customers in vehicles faster.
Customer pointing to Advanced Service software on tablet held by service technician

Advanced Service: A Complete and Consistent Process

Start selling more in service with a close-loop process that helps your team manage upsells, present recommended service, and so much more.

Finishing Touches for the Complete Operations Package

Data and Analytics

Solutions designed to give you visibility and insights for smarter decisions.
Image of two men standing in front of car with open hood, looking at tablet

ReverseRisk®: A Reporting Tool Designed for Profitability

A real-time analytics dashboard that unifies dealership data to deliver accurate insights, improve productivity, and drive more profitable decisions.

Cybersecurity

Protect and optimize your digital environment.
Man in dealership on computer with warning on screen

Proton: Comprehensive Network Protection

A cybersecurity solution that proactively protects dealership data with a comprehensive, layered defense across all systems and endpoints.

Additional Resources

Report
Switching to Reynolds: Creating Sustainable Profitability
This report looks at the profitability gains for dealerships that switched to Reynolds. It focuses on F&I and fixed operations as key areas to go beyond commodity selling and provide real value to customers.
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Report
The State of AI in Automotive Retail - Q1 2026
This report provides a snapshot of current AI usage, its prevalence, the benefits to dealers, and the outlook for AI in automotive retail.
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eBook
Addressing the Productivity Problem: How AI Can Drive Actual Efficiency
This ebook explains how using AI tools, powered by a unified AI data layer, can drive actual efficiency throughout the dealership.
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AI
AI and Automation: What Every Dealership Should Know
<p><span><span><span>Discover key differences between real AI and AI-labelled automation and why understanding the difference is crucial to your dealerships&rsquo; technology decision making.</span></span></span></p>
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IT and Networking
Keeping Cybersecurity Top of Mind
<p>Cyberthreats used to be easier to catch. It&rsquo;s no longer just poorly written emails and telemarketing scams. When a single click stands between your dealership and total devastation, keeping cybersecurity top of mind is crucial.</p>
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Parts and Service
Fewer Steps, More Profits: Your Service Department’s Winning New Year’s Resolution
<p>Every step your&nbsp;techs take&nbsp;is time they could be spending on repairs.&nbsp;Discover how&nbsp;parts&nbsp;delivery robots&nbsp;eliminate&nbsp;wasted time and increase revenue.</p>
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Parts and Service
Managing Missed Appointments in Your Service Department
<p>From phone calls, to appointment scheduling, to recommending upsells, each service appointment is an opportunity for success. But what happens when the appointment is missed?&nbsp;</p>
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Contact Us

Interested in learning more about how Reynolds can help improve your operations? Fill out the form and one of our specialists will be in touch.
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