The Solution
For Cox Chevrolet, reconnecting with Reynolds felt different immediately. Conversations became more collaborative, the partnership felt stronger, and both sides shared the same goal: helping the dealership grow while staying competitive with modern technology and processes.
The culture had changed, and it was fun to be together again and both sides of the table were having fun and making money.
Boniface Hiers experienced the same transformation. Leadership was “pleasantly surprised” by the new approach from the Reynolds team, describing the experience as a complete shift from what they remembered in the past. The partnership and responsiveness they had been looking for had returned, giving them enough confidence to move forward with Reynolds on a new store project without even putting it out to bid.
Today, both dealerships see Reynolds as more than a provider. They see a long-term partner committed to helping them stay on the cutting edge of dealership technology, better serve customers, and grow well into the future.
“Previously, it had become transactional; it was just a little bit too business and not enough mutual partnership. That has changed! Now, we feel like we have a partner in Reynolds.”
